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Overview
The Airtime Project is an RTA practicum project that explores how local artists were impacted by COVID-19 and films music videos for them. This poster was created for the band, Cutsleeve, and their music video for the song "Stew"
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TIMELINE: July 2021
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ROLE: Graphic Designer
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TEAM: The Airtime Project
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TOOLS: Adobe Illustrator & Photoshop
Development
Designed the poster based on the Ofer Weis's concept art and mood boards. The theme was 60s/70s cheesy horror movie with lots of spirals and eyeballs.
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Concept Art by Ofer Weis
Challenges Faced
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Designing a poster based off of a music video mood board, that wasn't yet filmed.
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Achieved this by keeping in close communication with Cutsleeve and the music video's Director to ensure that everyone was happy with the concept design.
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